PROMOTE your book to your true fans
We Know We Have to Market Our Books, But What’s the Best Way to Do It?
Let's face it, there's too many types of social media applications, and software subscriptions, and email providers, and landing pages and funnel pages and squeeze pages and ad nauseum, to learn how to use all of them. Trying to find our way through the business of Internet marketing is a minefield, and we're wary and
Why I Use WordPress and Why You Should Too
I use Wordpress for all of my websites, and all of my college students create one during their time earning their Media Writing minor. Perhaps you want to use WordPress but you're not sure how to go about it? A LITTLE BACKGROUND ON WORDPRESS WordPress is a popular Content Management System (CMS) used by companies, large
My Virtual Book Tour
Now that "Distracted" is published, available as an eBook and a paperback through the major booksellers -- Amazon, Barnes & Noble, Borders, iBooks, Smashwords, etc. -- I'm planning a virtual book tour. The more I research book tours and blogging, the more I think marketing the book is harder than writing it. Not only that,
Not Jonathan Winters Again!
I recall that early summer day in Chicago well. I was excited about attending Book Expo America, an annual conference for book publishers and authors to promote directly to book sellers.It was my first book -- a non-fiction title I co-authored. We were standing at a podium in the large arena with a long line
Free eBooks!
Everybody loves to get something free, and plenty of writers are sharing their books with new readers. It's interesting to see how other writers are using the digital marketplace to promote their books. I've worked with publishers before and can assure you, they don't always work hard to promote a book. In fact, one publisher